JL
John Leonard
Self - The Kid with the Idea
TV SERIES
Pepsi, Where's My Jet?
Documentary
When a 20-year-old attempts to win a fighter jet in a Pepsi sweepstakes, he sets the stage for a David versus Goliath court battle for the history books.
Top cast
MP
Michael Patti
Self - Former Creative Director
TH
Todd Hoffman
Self - The Investor
BS
Brian Swette
Self - Form CMO - Pepsi
LL
Linda Leonard
Self - John's Mom
JM
Jeff Mordos
Self - Former COO - Pepsi's Ad Agency
MD
Michael Davis
John Leonard
JF
Jason Fielders
Todd Hoffman
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Episodes
4 Episodes
011. The Kid from Seattle
Seven million Pepsi Points to win a fighter jet? It should have been impossible. But 20-year-old John Leonard sees the ad in 1995 — and finds a loophole.
022. Let's Make a Deal
John and Todd perfect their scheme. They send in their Pepsi Points and their check, and wait. The Pepsi executives scramble, and the lawyers descend.
033. The Bad News Bears
The Pentagon has to issue a statement. Scammers start to circle. To win this case, John needs to go to trial in the court of public opinion.
044. Landing the Plane
Interviewees recall a 1992 campaign in the Philippines that went so awry, it led to riots and deaths. In 1999, John's court battle reaches a conclusion.